Jungnang-gu, Seoul
Retro abandoned amusement park, a popular photoshoot location.
A nostalgic, faded carousel-and-rides spot widely used for K-pop and fashion photoshoots. Call ahead — entry and lighting are arranged with the caretaker. Treat any specific MV claim as fan lore unless sourced.
Community pin, not yet sourced. Verify details on the official site before relying on anything time- or money-critical.
Jung-gu, Seoul
Zaha Hadid landmark hosting fashion shows and brand events.
The flowing silver building you've seen as a backdrop in fashion and K-pop content. Frequently hosts exhibitions and launch events — check the calendar for your dates.
Jongno-gu, Seoul
Hillside lanes covered in murals below Naksan Park.
A steep, arty neighborhood of painted walls and small cafés with city views from Naksan's old fortress wall. Be respectful — people live here.
Yongsan-gu, Seoul
Beauty-conglomerate HQ with a flagship store, museum, and library.
A striking cube by David Chipperfield in Yongsan, housing the APMA art museum, a library, and a ground-floor beauty flagship. The most architectural K-beauty stop, near the HYBE district.
Jongno-gu, Seoul
Traditional hanok neighborhood, MV/photoshoot location.
Used as a filming location across many K-pop productions. Rent a hanbok in Insadong nearby and walk through.
Jongno-gu, Seoul
UNESCO-listed palace with the famed rear Secret Garden.
Quieter and more naturalistic than Gyeongbokgung, with a separately-ticketed Secret Garden tour. Pair with Bukchon and Insadong next door for a full traditional-Seoul loop.
Gangnam-gu, Seoul
Flagship eyewear concept store in the Dosan/Apgujeong area.
The Korean eyewear label whose pieces show up across idol styling, in a gallery-like flagship that's a destination in itself. Pair with the Cheongdam/Apgujeong walk.
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